Fineway was founded in 2006. Since then, we have strived to reach new heights and realized the potential of becoming one of the most renowned brands in the GCC food industry within 2 decades. Our main channels are consumer goods, shop-in-shop and foodservice. Fineway, our local brand, reflects and focuses on local markets that highlight our purpose – bringing natural ingredients from around the world to every table and connecting families through a love of real good food that tastes of life.
For many decades now, Fineway has been an undoubted market leader in the region’s food category. By constantly innovating and learning from our customer’s choices, our team has been able to constantly develop a wide range of products under multiple brands that have seen tremendous success.